A Taste of Heaven goodies at rock-bottom prices

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Malabon is a town in the Northwestern part of Metro Manila. This city used to be the seat of the Philippine Revolution and is the home to many of our national heroes. Malabon is also home to so many local pastry and food revolutionaries from which the Torres sisters hail. Maricar and Marian are sisters who have inherited their talent for “kakanin” (rice cakes), cassava cakes and jams from their Malabon elders. With their natural talent for good taste, coupled with their adventurous spirit in constantly finding new flavors, what resulted is now the “Taste of Heaven” line of native sweets and pastries.

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With SEO specialist Elymar Apao gracing the meet-up, sisters Marian and Maricar shared some of the strategies and secrets behind the wildly successful Taste of Heaven pastries. Interestingly enough, the secrets they shared were no secrets at all. They experimented with new flavors and made sure they used only the freshest of ingredients.

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The Taste of Heaven Ube Ensayamada (ensaimada with purple yam filling) is the best ensaymada I have ever tasted. It is heavier than any ensaymada I have ever tried and the ube (purple yam) filling is just bursting from folds. Generously topped with butter and smothered in cheese, the Ube Ensaymada is a steal at only P45.00 (US$0.83) each. I must say it is better than any ensayamada in the Power Plant or Serendra area. So far. Check out their other goodies!

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This is Maja Mais selling for P100.00 (US$2.00) and is made mostly of cream cheese and whole kernel corn. It’s a melt-in-your-mouth treat!

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The turon (banana fritters) that we know is known as Valencia de Malabon. This variety is more than the usual turon. It contains red bean paste, bananas, jackfruit strips and ube jam (purple yam filling) and really heavenly.

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And more to enjoy!

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Yes you read it right. Flourless!

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Taste of Heaven has several branches. This one is in SM Hypermart, beside Tiendesitas. I suggest you try a bag of the macaroons and instantly you will have an idea what to give as gifts this Christmas. Remember to come early if you intend to buy a box or so. They do not overproduce, thus the good stuff is sold out before the sun goes down. I was witness to how so many people flock to Taste of Heaven for their ensaymada and ube jam fix!

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December 2, 2008 В· Arpee В· 8 Comments
Tags: , , , , , , , , , , , , ,  В· Posted in: F&B

8 Responses

  1. Duke Ward - December 2, 2008

    I missed this one b’coz of a crazy tenant. Wish I was here with my kids. The pastries all look good.

  2. Arpee - December 2, 2008

    to duke ward: they don’t just look good, they taste great pre. honestly, babalik ako para bumili ng panregalo sa pasko. mura lang kasi eh

  3. zee - December 2, 2008

    aba aba, masarap nga yan… halos weekly ako bumibili nyan!!!

  4. fides carlos - December 5, 2008

    hi arpee! ok na ok talagang pang-gift itong masasarap na delicacies. sayang naman walang malapit dito sa north edsa. anyway, di ako nawawalan ng pag-asa. i am attracted to the ensaymada. i’d surely find a way to have “a taste of heaven.”
    i hope to read more delicious treats from you. best regards!

  5. Badet - December 10, 2008

    Mukhang masarap yung ensaymada tsaka yung maja. Will find their nearest branch =)

  6. marian - December 10, 2008

    Thank you Arpee for the post. It inspires us to do even better. I hope it’s ok if we include your link to our site. Oh, and now you can also see us at SM Makati.

  7. mercy - December 13, 2008

    okay na sa akin ang leche flan for christmas, you know me, I prefer native kakanins over other imported sweets…hehehe, hindi ako nagpaparinig…

  8. ron - January 20, 2009

    Man! That looks really tasty!

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